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The Journey Continues.

This is your Assessment form. Please take some time to think through the specifics of these questions.

They will be used in tandem with your Primer Interview for your strategy session with your Producer.

Let’s Assess The Situation.

Your Assessment Form.

NOTE: There is a SAVE and CONTINUE button near the bottom of the form to use if you’d like to return to the form once you begin.

  • Core Message

  • Core Audience

  • In other words, what do your customers get from you that they can't get from your competitors?
  • Personal / Brand Archetype